Sensodyne adverts have to be the World's most boring adverts. Ever.
Actors pretend to be 'real' people and deliver their scripts in the same straight delivery bordering on monotone.
The ad begins with said boring person bemoaning the agony of sensitive teeth. How it turned them into social pariahs unable to drink and eat the hot and cold food that normal people take for granted. Sensodyne, it turns out, saved them from a life-time of drinking with straws, saved their love-life as they were now able to eat Italian ice-cream, ice cubes and frozen vodka from the belly button of George Clooney (it's not my fantasy, who am I to judge?).
I've always been mildly irritated by these ads. Until now.
After the last adjustment of my braces, I have sensitive teeth. Yes, it's me now wincing when I drink cold things. It's not a lot of fun I have to say. So I bought a small tube of this wonder toothpaste.
Now these ads make me grind my teeth with rage.
It doesn't bloody work.
I've been conned.